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Market presence
There are several options open to new market entrants in terms of how your presence is structured depending on local legal frameworks, the product/service & your corporate governance/ownership preferences. 
 
Gulf Prospects will help you evaluate these options and advise on the risks and rewards inherent in each approach.  Most will require some form of trade-off that may only become apparent several years down the line.  Awareness of these implications is essential to making the appropriate long-term decision.
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